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A Simple Overview of Product Listing Ads
by Mike Fleming You have an e-commerce site? Are people searching online for the products you have on your site? If you answered yes to both, there is no good reason why you are not running Product...
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5 Wordpress Settings Every New Blogger Should Know About
by Stoney deGeyter WordPress is a fantastic blogging platform that is pretty quick and easy to install. When you download the WordPress install, it comes with a five-minute install guide, which is...
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A Simple Overview of AdWords Enhanced Campaigns
by Mike Fleming Why the Change? The advancement of internet usability on mobile devices, combined with more people getting their hands on them, has led to rapid growth of mobile search usage. When you...
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9 SEO Blogging Tactics to Maximize Your Online Visibility
by Jayson DeMers Creating a blog for a business is part of an overall content marketing strategy that simultaneously builds credibility, increases exposure and traffic, and increases conversion rates....
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Yeah, But…It’s So Easy to Run PPC Campaigns
by Mike Fleming We hear this going through business owners’ and marketing executives’ minds a lot when presenting the idea of managing their PPC campaigns for them. Many of them seem to have a fear of...
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Yeah, But…Our Site Converts Just Fine
by Mike Fleming Really?!?! How do you know that? Did all of your “yeah, butter” competitors all share their conversion rates with you? Even if they did, how do you know what’s good and what isn’t? If...
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We have nothing to fear except social media itself
by Mike Moran Is your company afraid of social media? I don’t mean merely uncomfortable or inexperienced. I mean white-knuckle teeth-clenching afraid. I frequently talk to companies that live in...
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The First Step to Better Homepage Design
by Mike Fleming It’s common knowledge that in general the homepage of any site is the most important page. Usability professionals have called it the “beachfront real estate” of any website. The big...
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New Google Publisher for WordPress: Simple SEO and Adsense or Another...
by Jayson DeMers Having just come across Google’s new Publisher plugin for WordPress, I wanted to investigate whether it (a) makes life easier and (b) has any real SEO value. The idea behind the...
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Universal Analytics: A New, Free and Better Way to Work With Data
by Mike Fleming Google’s Universal Analytics (UA) is a more flexible alternative to a standard Google Analytics account; making it easier to customize account settings and providing a new opportunity...
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